In the current market Bloggers have a tremendous amount of influence. If they love your product or service Bloggers will literally tell the world about it by posting on their social media platforms. With one single delicious meal, word about your Mom and Pop restaurant can be shared with millions within a couple of hours with the use of Twitter, Facebook, Instagram and others.
Many business owners are too busy running a business to also run a blog. If that is your reality, you can still reap the benefits of having a blog by developing a business relationship with a blogger you trust or a group of bloggers. Let them know when something special is happening at your restaurant. Invite them to your next book signing or concert.
Most Bloggers will give you an honest review bout their experience and share it with the world. Its an opportunity to spread the word about the wonderful things you are doing.
If you have the time to invest in developing and running a a blog for your business here are some tips from an article I recently read.
19 Reasons Your Business Should Be Writing a Blog
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